Costa del Sol Property. Properties and apartments in Costa del Sol.

The Patronato plans to reinforce the “Costa del Sol” brand in 2006.

 

As expected, the Patronato de Turismo   approved yesterday the budget and action plan for the coming year. The General Meeting, which was attended by only 50 of the overall 300 members, gave the green light to a project which, according to the president of the organisation, Juan Fraile, aims to “reinforce the Costa del Sol” brand. This statement clearly referred to the recent critics of the hotel managers and travel agents who claimed for more independence from “Turismo andaluz”.

The budget of 5.9 millions euros will try to break also seasonal variation and to diversify the markets, as, since Fraile remembered, at present 80% of the tourists who come to the Costa del Sol is Spanish or British. Previously to the accounts analysis, the president of the Patronato made sure that the province has registered one of its best years since the number of tourists has increased 6% with regard to 2004.                              

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